Today, 90% of buyers want companies to share more specific information with them, more efficiently, focused on their needs and requirements.
Who benefits from a business communication app? See below for some of the challenges facing C-Suite & Directors, Product Support Teams, Sales Teams, and Dealers/Distributors – and solutions with a powerful business communication app.
Contact us for a free consultation to see how Command.app can help you.
C-Suite & Directors: need for relevant and up-to-date intelligence (analytics/data) from the field, and control of messaging and processes.
Challenges:
Don’t have enough data from the field
No easy way to review analytics on direct customer interaction
Not sure what’s been distributed, presented or talked about in the field
Can’t demonstrate due diligence in day-to-day field operations
Struggling to provide adequate support pre, during and post-sale
App Solutions:
Analytics & Reporting
Content and Messaging Control
User Management
Due Diligence & Documentation
Mobilize and Streamline Business Processes
Standardize support of global sales force
Be innovative and more efficient
Product Support Teams: need help with content version control, updated content distribution to external reps, and feedback for improvement.
Challenges:
Struggle to manage marketing material versions
Have outdated pricing and product information in the field
Don’t know what sales reps are actually using in presentations
Rouge sales reps are creating their own
Don’t have analytics from the field to know what is working, and what isn’t working
App Solutions:
Content and Messaging Control
Easy Content Updates
User Management
Usage Analytics
Security
Sales Teams: need access to the right piece of content at the right time, for specific audiences and stakeholders, helping them meet customer needs and expectations.
Challenges:
Want assurance that all materials are current
Need materials in various foreign languages
Don’t have the tools and information to represent you
Need to have full knowledge of your product features & benefits
Can’t easily get access to products for demonstrations
Don’t have detailed specs and information at their finger-tips
Have not mastered your full product line and can’t cross or up-sell
Only sell what they know and are comfortable with
App Solutions:
Situational Sales Tool
App designed to simplify complex information presentations
Up-to-date content and information
Regionally focused content and messaging
Detailed Product support materials
Alt language content
Usage analytics
Instantly fulfill information requests via email
Cost-calculators, assessment forms, and quote builders
Sales tool works on, or off-line
Dealers/Distributors: need to be armed with more effective tools and materials in order to sell your products and services. They need more support and training to be successful.
Challenges:
Need information for all products, markets, languages, situations, and on-demand virtual demonstrations
Need up-to-date tools, info and content to truly represent you
Don’t have access to actual products for demonstrations
Don’t have detailed specs and information at their finger-tips
Need to have full knowledge of your product features & benefits
Have not mastered your full product line and can’t cross or up-sell
Only sell what they know and are comfortable with
App Solutions:
Dynamic mobile sales tool designed to handle complex information
Up-to-date content and information
Regional Content and Messaging
Inservicing Tools (after the sale support)
Situational Selling Tools
Easy Navigation
Forms and feedback capture tools
Instantly fulfill information requests via email
Cost-calculators, assessment forms, and quote builders